Allstate HOA Management is a full-service, industry-leading homeowner association management firm in Los Angeles, California. They provide financial, physical, and administrative services. Allstate HOA Management needed a complete website refresh for both their forward-facing customer website and back-end client management administration portal. They also needed the website available to customers in multiple languages so we also worked with third-party vendors for custom manual translations into Spanish, Farsi, Russian, Korean, and Hebrew.
We used their logo colors as the launching pad for the website color palette. The classic navy and warm color gradient from the Allstate HOA logo were developed into a fresh navy, white, muted blue, and burnt orange color scheme. Our goal for this website was to provide a well-organized and attractive site for customers and prospective customers to easily navigate. Generous white space, soft white on gray contrast, and clearly organized sections prove calm even when the information needed to be presented is quite complex. We expanded the website branding to also update their Google My Business, Facebook, and Yelp pages so their online presence had a consistent, professional appearance. Our clients at Allstate HOA were delighted with the website and brand refresh.