Project Details
Logo Design & Branding Package
Website Design & SEO
Video Editing
Client
The branding and website for Hot Yoga Newberry were designed to reflect the studio’s welcoming, family-owned atmosphere while creating a modern and professional digital presence for one of Alachua County’s newest hot yoga studios.
The project included logo design, visual branding, and website design focused on accessibility, warmth, and ease of navigation for students. A palette of sunny yellow and sage green was incorporated throughout the branding and website interface to match the yoga studio design. This created a visual identity that feels uplifting yet grounded, and makes them feel right at home when they enter the studio.
The website was structured to clearly communicate a lot of information (classes, schedules, instructors, pricing, FAQs, first-time visitor information, etc.) while emphasizing the studio’s tranquil rural setting and special hot yoga experience. Clean typography, soft visual styling, and streamlined calls-to-action were used throughout the site to support the many user interaction in a seamless, easy-to-navigate way.
