Project Details
Website Rebranding & Updating
Print Design
Visual Design
Email Marketing Template Design
Client
For Healing House of Alachua, we transformed their WordPress website (built with the Elementor builder) to better reflect the serene, healing atmosphere of their practice. The previous design lacked alignment with their calming and restorative aesthetic, so with this website refresh and branding update we introduced a soothing palette of warm creams and peach to complement their classic sage green and white color scheme. We meticulously organized their services and conducted extensive photo research, sourcing stock images and editing existing photos to ensure their online presence was polished and inviting. We executed a professional photoshoot of the building interior, showcasing their unique ambiance.
Beyond the website, we extended the rebranding efforts by creating a cohesive rack card for advertising, an email newsletter template, and updating service descriptions and imagery within their back-end software, Mind Body, to ensure consistency across all platforms. This comprehensive rebrand has elevated their online presence, making it more professional, accessible to prospective clients, and fully aligned with the soothing aesthetic that defines their practice. The updated design now effectively communicates the warmth and professionalism of Healing House of Alachua, positioning them as a trusted destination for healing and wellness.